Introduction: WordPress, but Make It Chart-Topping
Like Taylor perfecting every album, your WordPress site deserves ongoing care to stay on top of the charts. WordPress is SEO-friendly by design, but true success comes from combining creativity with technical precision.
I am Shrikant Bodke, a web developer and SEO marketer who has spent six years helping businesses in India and the UK optimize their WordPress websites for performance and visibility. In this post, I’ll share advanced SEO hacks that go beyond plugins and settings, helping your website perform like a chart-topping hit—fast, visible, and built to last.
1. Master On-Page Optimization
Many site owners stop at adding titles and meta descriptions. Advanced on-page SEO focuses on structure, clarity, and relationships between content.
Pro tips:
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Use semantic keywords and related phrases naturally within paragraphs.
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Maintain one H1 tag per page and a logical header hierarchy (H2 > H3).
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Add internal links that connect relevant content.
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Write descriptive, context-rich image alt text.
Strong internal linking strengthens authority. For example, link your WordPress SEO post to related articles like From Blank Space to Page One: Crafting SEO-Friendly Blogs.
Use your XML sitemap to identify strategic linking opportunities.
2. Speed Optimization: Your Site’s “Tempo”
In music, tempo drives rhythm. In SEO, speed drives engagement. A one-second delay can drastically reduce conversions and rankings.
Practical fixes:
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Choose lightweight, responsive themes like Astra or GeneratePress.
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Compress images with ShortPixel or TinyPNG.
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Cache pages using WP Rocket or W3 Total Cache.
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Minify JavaScript and CSS with Autoptimize.
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Test performance using Google PageSpeed Insights.
To go deeper into optimization, see Why Web Performance Matters and How to Make Your Site Faster (Swift-ly!).
3. Use Schema Markup for Better Understanding
Schema markup provides structured data that helps search engines interpret your content correctly. This can improve your click-through rates and unlock rich results.
How to implement it:
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Install a schema plugin such as Rank Math or Schema Pro.
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Add FAQ schema to blogs for more visibility in search.
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Use JSON-LD format and validate your schema using Google’s Rich Results Test.
For a breakdown of modern SEO signals, explore Eras of SEO: From Keyword Stuffing to AI-Driven Strategies.
4. Optimize for Voice Search and Conversational SEO
With Siri, Alexa, and Google Assistant becoming mainstream, voice-first SEO is critical.
Checklist for success:
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Focus on conversational long-tail keywords.
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Create FAQs that directly answer user questions.
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Ensure fast load times and mobile optimization.
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Write content that sounds natural when read aloud.
Learn more in Speak Now: Voice Search SEO and the Future of Digital Marketing.
5. Strengthen Internal Linking with Cornerstone Content
Think of cornerstone pages as your headlining tracks—the core pages every other post supports.
Strategy:
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Identify key pages such as Shake It Off or Step It Up: The Future of SEO or SEO and WordPress development services.
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Link to them from relevant blog posts.
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Use natural anchor text like “advanced SEO guide” or “optimize your WordPress site.”
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Avoid over-linking to maintain flow.
Tools like Link Whisper can automate and monitor internal linking.
6. Improve Crawl Efficiency with XML and Robots.txt
Search engines need clean roadmaps to crawl efficiently.
Advanced tips:
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Generate and submit an XML sitemap using Rank Math.
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Update your robots.txt file to block unnecessary URLs such as
/wp-admin/. -
Keep your sitemap linked at the root (for example,
/sitemap_index.xml). -
Use Google Search Console to check indexing and crawl stats.
You can learn how structured site setups improve visibility in International SEO: Bridging the Gap Between India and Other Countries.
7. Simplify URLs and Add Canonicals
Your URLs should read like clean song titles—short, descriptive, and easy to remember.
Best practices:
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Avoid filler words like “and” or “the.”
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Keep URLs under 75 characters.
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Use hyphens instead of underscores.
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Add canonical tags to prevent duplicate content.
Example:
✅ https://shrikantbodke.com/wordpress-seo-hacks
❌ https://shrikantbodke.com/the-best-wordpress-seo-hacks-for-small-businesses
8. Use AI and Automation Smartly
AI tools can streamline repetitive tasks, but real results come from thoughtful strategy.
Useful tools:
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Surfer SEO for keyword and content gap analysis.
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ChatGPT or Jasper for outlines and ideation.
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Ahrefs or Semrush for automated audits and competitor tracking.
For more on balancing automation with authenticity, read AI in Web Development: Saving Time and Helping Us Focus on What Matters.
9. Build a Content Update Calendar
Google rewards freshness. Regularly updating old content shows relevance and reliability.
Action plan:
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Audit your top 10 traffic-driving pages quarterly.
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Update outdated stats, screenshots, or links.
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Add new internal links to recently published blogs.
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Refresh meta descriptions to reflect new insights.
This steady work mirrors what I described in Midnight Rankings: Late-Night SEO Strategies That Actually Work.
10. Secure and Maintain Your WordPress Site
A safe site keeps both users and search engines happy.
Checklist:
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Use SSL (HTTPS).
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Schedule regular backups with Jetpack or UpdraftPlus.
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Update plugins and themes weekly.
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Enable two-factor authentication for admins.
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Limit login attempts to prevent brute-force attacks.
Security enhances trust and contributes indirectly to rankings.
Real-World Results
An Indian startup improved its site speed, schema setup, and internal linking, resulting in an 85% increase in organic traffic in two months.
A UK-based design agency implemented voice-friendly FAQs, Rank Math schema, and a consistent content update calendar. Within three months, their visibility tripled and they started receiving inbound leads from the US and Australia.
Conclusion: Make Your WordPress Site Sing
WordPress gives you creative freedom, but SEO makes it perform. From optimizing speed and schema to adding voice-ready content and structured links, every small tweak makes a big difference.
Taylor’s Red era taught us that mastery requires balance—art and structure, creativity and consistency. The same applies here. With consistent updates and a performance-first mindset, your WordPress website can climb the search charts.
If you want professional help turning your site into a high-performing digital asset, explore my SEO and WordPress development services.